Destiny

Our Partnership with Destiny spans a decade. In those ten plus years — ten plus years! — Bungie’s status has…

Destiny

Bungie | Launch and Live Service Campaign
A thrilling dance between light and dark set in a lore-rich sci-fi universe is what drives Destiny, the first-person shooter of choice for so many loyal players, year after year and we’ve been their stalwart Ghost for the entire epic ride.

Our Partnership with Destiny spans a decade. In those ten plus years — ten plus years! — Bungie’s status has changed hands multiple times. From Activision ownership to independent studio and, now, a part of Sony, we’ve been here for them through it all.



As a live service and seasonal hybrid, we are challenged with making more content than ever before while keeping the creative fresh.

We achieve this through constantly inventing and reinventing incredible, epic moments that work to bring to life the unlimited promise of Destiny’s ever-evolving gameplay.






A lot of our work on this franchise is focused on creating tentpole assets around the launches of new expansions and seasonal products. Like this launch piece for The Witch Queen expansion. The notoriously hard-to-please fan base loved every second of it; our spot became one of Destiny’s most viewed assets ever.





As you'll see below, it's been an absolutely incredible journey so far. We can't wait to see what's next.



There's simply no other game franchise that weaves together such a magical and ever-changing tapestry of gameplay and lore as Destiny. As fans, that's why we love it and love to work on it.

It feels like home.

Next Project
Call of Duty

Activision | Franchise Partnership